a Luxury Daily columnist

rimma@mobilemarketer.com

How luxury brands will leverage digital to deepen the VIP experience

March 9, 2021

Dolce & Gabbana cannot get a break. Does it deserve one?

March 8, 2021

Is China killing off its “Little Fresh Meat”?

March 5, 2021

When China’s luxury market sputters, brands must diversify

March 4, 2021

Future of luxury entwined with tech innovations

March 4, 2021

3 reasons why “purpose” is today’s hot new marketing trend

March 3, 2021

The luxury rebound: Brace, brace, a new era of exuberance has started

March 1, 2021

Why is Gucci’s near-flawless content commerce strategy not more successful?

February 26, 2021

Why direct mail never deserved to go out of fashion

February 26, 2021

Retail hacks that luxury stores must know for 2021

February 25, 2021

The bane of Burberry

February 24, 2021

Why conscientious consumption will (eventually) drive sales in China

February 23, 2021

Luxury retail’s dramatic digital transformation in 2020

February 23, 2021

The Patagonia paradox and how luxury can learn about purpose

February 22, 2021

Luxury retail: Why a customer should love your packaging first, and then your product

February 22, 2021

Moncler looks to “New Luxury” in 2021

February 19, 2021

What luxury’s next big market wants

February 18, 2021

Trade secrets: What fashion and luxury brands should know

February 17, 2021

How one brand conquered China’s booming luxury appliance market

February 17, 2021

The smell of success: How niche perfumes perform in China

February 16, 2021

Chinese luxury staycationing at its best: The Hainan experiment

February 15, 2021