Luxury Daily

News briefs

Day’s wrap: Cunard, enVista, Burberry, Neiman Marcus and Aston Martin

Luxury Daily’s live news: Cunard, amid travel slowdown, marks 180 years afloat with fleet-wide sale; Significant gaps between customer expectations for personalization and retailer execution; Burberry, simulating in-store experience, debuts augmented reality shopping tool via Google Search; Neiman Marcus offers limited-edition Aston Martin, Omega timed with new Bond movie.

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Cunard, amid travel slowdown, marks 180 years afloat with fleet-wide sale

The 180th Anniversary Sale will be applicable only on voyages booked between Feb. 28 and May 18, incenting affluent consumers to shop with a sense of urgency.

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News briefs
Yoox, Vogue Italia, Mercedes-Benz, Fortnum & Mason and Women in Luxury 2020

Luxury Daily’s live news: Yoox, Vogue Italia scout for designers touting responsible fashion with new project; Mercedes-Benz integrates dealer inventory with new UK online showroom for consumer; Britain’s Fortnum & Mason, eyeing potential, enters pet market with hampers and dog products; Register now: Women in Luxury conference New York April 15.

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Columns
Inviting opinion pieces on luxury issues, marketing, retail and media

Luxury Daily is inviting opinion pieces on luxury business, advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation.

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Fragrance and personal care
Shift in customer service can help beauty brands tackle scrum

As the beauty industry becomes more inclusive and expansive, upscale beauty brands are using the way they handle customer relationships and interactions as a top differentiator.

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News briefs
Day’s wrap: Yoox, Vogue Italia, Mercedes-Benz, Fortnum & Mason and Women in Luxury 2020

Luxury Daily’s live news: Yoox, Vogue Italia scout for designers touting responsible fashion with new project; Mercedes-Benz integrates dealer inventory with new UK online showroom for consumer; Britain’s Fortnum & Mason, eyeing potential, enters pet market with hampers and dog products; Register now: Women in Luxury conference New York April 15.

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Retail
Yoox, Vogue Italia scout for designers touting responsible fashion with new project

The Vogue Yoox Challenge – The Future of Responsible Fashion, as the scheme is called, seeks to offers support and mentorship to designers, creative and startups that are investing in a responsible and sustainable approach to their fashion.

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Automotive
Mercedes-Benz integrates dealer inventory with new UK online showroom for consumer

German automaker Mercedes-Benz took yet another step in digitizing bricks and mortar with the introduction of a new online showroom for U.K. customers and prospects.

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Retail
Britain’s Fortnum & Mason, eyeing potential, enters pet market with hampers and dog products

The London-based company will start with two hampers for dogs, along with a wicker F&M-emblazoned dog bed basket. On offer are a total 25 SKUs, including dog toys, leads, food, bowls and beds.

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Research
Shopping trending big on Instagram, opening opportunity for luxury brands

More than 54 percent of consumers have made a purchase as a result of seeing a post on Instagram, offering an effective way for luxury marketers to directly reach and convert affluent shoppers.

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Women in Luxury
Register now: Women in Luxury conference New York April 15

Register now for Luxury Daily’s fourth annual Women in Luxury conference Wednesday, April 15 in New York. Meet with speakers from BMW, Chanel, Piaget, Apple, La Perla, Moët Hennessy, Ritz-Carlton, Mandarin Oriental, Maison Atia, Diamond Producers Association, Forrester Research, Ana Andjelic, Shanker Inc., Accenture, Modern Luxury, Worth, Meredith’s Travel + Leisure, China Luxury Advisors, Sedhom Law Group, Reputation Dynamics and Luxury Portfolio International.

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Jewelry
Swarovski marks 125 years with anniversary collection to attract millennials

Swarovski, known for its cut crystals, gemstones and jewelry, is turning 125 this year. To celebrate this milestone, the company has unveiled an anniversary collection in a move to position its heritage and attract affluent consumers to revisit the brand.

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Apparel and accessories
Miuccia Prada to share creative reins with Raf Simons

Prada has gone outside for its first co-creative director with the appointment of Raf Simons, confirming long-term speculation that he was being wooed to bring fresh blood to the Italian fashion label.

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Apparel and accessories
New York’s FIT president on offending accessories at Fashion Design MFA show

The Fashion Institute of Technology issued a new statement addressing the controversy over alumnus Junkai Huang’s collection as part of his MFA runway presentation during New York Fashion Week.

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Strategy
Subscribe now: Full access to 90,000+ articles, reports, videos and images

We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world’s leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies.

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News briefs
British Vogue, Moët & Chandon, Safilo, UBS and Rebecca Minkoff

Luxury Daily’s live news: British Vogue adds consultant creative directors for design firepower; LVMH Champagne Moët & Chandon unveils new luxury bar; Safilo goes for sustainability with use of regenerated nylon for licensed and owned eyewear; UBS, Rebecca Minkoff’s Female Founder Collective debut program for capital access to women company founders.

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Travel and hospitality
Implications of the coronavirus

The overall ramifications of the crisis are still being absorbed, but it will certainly have an adverse effect across a wide range of factors for brands and destinations.

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Watches and jewelry
Bulgari CEO Jean-Christophe Babin on its unique Chinese clientele and battling the coronavirus

The Bulgari boss admits, like others, that the unfortunate pandemic in China will affect the market in some ways, but he is confident it will bounce back.

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Women in Luxury
Register now: Women in Luxury conference New York April 15

Register now for Luxury Daily’s fourth annual Women in Luxury conference Wednesday, April 15 in New York. Meet with speakers from BMW, Chanel, Piaget, Apple, La Perla, Moët Hennessy, Ritz-Carlton, Mandarin Oriental, Maison Atia, Diamond Producers Association, Forrester Research, Ana Andjelic, Shanker Inc., Accenture, Modern Luxury, Worth, Meredith’s Travel + Leisure, China Luxury Advisors, Sedhom Law Group, Reputation Dynamics, Luxury Portfolio International and LVMH’s Starboard Cruise Services.

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Strategy
Subscribe now: Full access to 90,000+ articles, reports, videos and images

We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world’s leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies.

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QUOTE OF THE DAY
Inviting opinion pieces on luxury issues, marketing, retail and media
By

Luxury Daily is inviting opinion pieces on luxury business, advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation.

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Shift in customer service can help beauty brands tackle scrum
By

As the beauty industry becomes more inclusive and expansive, upscale beauty brands are using the way they handle customer relationships and interactions as a top differentiator.

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How marketers can prepare for Google ending third-party cookies on its Chrome browser
By

Whether or not industry practitioners agree with Google’s plan for cookie blocking, this is the inevitable future of marketing.

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3 ways to use predictive analytics at your company
By

Marketers primed for growth in today’s hyper-competitive marketplace are using predictive analytics to gain a deep understanding of the customer base to maximize revenue, efficacy of marketing budgets and, of course, profits.

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