Rachel Lamb

rachel@napean.com

Moët, Michael Kors kick off new Twitter design to bolster engagement

September 20, 2012

Ultra-affluents read 25pc more print media than average consumers: study

September 20, 2012

Frette aims for ecommerce, in-store transactions via fall/winter catalog

September 20, 2012

Elle, Neiman Marcus partner for multichannel brand extension

September 19, 2012

3 C’s bolster video ad effectiveness: research

September 19, 2012

Experiential, event marketing fortes for Portón brand building: COO

September 19, 2012

When and how to start holiday marketing for luxury brands

September 18, 2012

Lexus builds model awareness via mobile banner ads

September 18, 2012

Jaeger-LeCoultre pairs with W to celebrate inaugural Generation issue

September 18, 2012

Tiffany eyes affluent New Yorkers via geo-targeted mobile banner ads

September 17, 2012

Mr Porter depicts brand versatility, experience via fall/winter 2012 campaign

September 17, 2012

Manhattan mag’s YTD revenue 105pc ahead of total 2011 revenue

September 17, 2012

Location-based ads uniquely mobile way to target consumers: Millennial Media

September 14, 2012

Triggered email click-throughs 122pc higher than business as usual: Epsilon

September 14, 2012

Architectural Digest ad pages up 11pc year to date

September 14, 2012

Burberry unleashes tech expertise, heritage with most-advanced brand flagship

September 13, 2012

Mandarin Oriental boosts Barcelona appeal via helicopter package

September 13, 2012

Lexus taps mobile game for ES push

September 13, 2012

Bloggers provide unbiased, emotional connection to brands during Fashion Week

September 12, 2012

Tiffany picks up in-store traffic via targeted mail campaign

September 12, 2012

Michael Kors bolsters online presence via collaboration series

September 12, 2012