Tricia Carr

tricia@napean.com

Tory Burch cofounder: Tailoring in-store experience vital for brands

May 2, 2012

Burberry pushes menswear via New York out-of-home ads

May 2, 2012

David Yurman pulls focus to Mother’s Day via Harper’s Bazaar digital takeover

May 1, 2012

Breguet matches competitors with mobile history, collection showcase

May 1, 2012

Fortnum & Mason targets locals via long-term Chelsea Flower Show partnership

May 1, 2012

Michael Kors ups mobile efforts for Mother’s Day campaign

April 30, 2012

Elliman luxury real estate magazine relaunch focuses on affluent lifestyle

April 30, 2012

John Walker & Sons tours Diamond Jubilee bottle to bolster ultra-luxury image

April 30, 2012

De Beers, Clarisonic engage brides-to-be via watermarked ads

April 27, 2012

Automakers make up 54pc Chinese Internet searches: study

April 27, 2012

Four Seasons positions gift cards as ideal Mother’s Day gift

April 27, 2012

Burberry fetes largest Asia-Pacific store via 4D spectacle

April 26, 2012

Prada shares digital art to draw eyes to collection

April 26, 2012

Bentley offers virtual test drive in app update

April 26, 2012

Gucci uses actress endorsement for China-area accessories campaign

April 25, 2012

Rolls-Royce, Bentley strike while the iron’s hot at Auto China 2012

April 25, 2012

Is Jaguar contradicting its brand image with small engine line?

April 25, 2012

Mandarin Oriental eyes affluent, aspirational consumers via daily Facebook campaign

April 24, 2012

Land Rover creates digital hype with new Victoria Beckham vehicle

April 24, 2012

Family vacations to unchartered territories is top travel trend: study

April 24, 2012

TAG Heuer, Jaguar post fastest site-loading times in Q1

April 23, 2012