Multichannel
September 18, 2015
Image from Holt Renfrew's #AllTogetherAtHolts campaign
By Forrest Cardamenis
NEW YORK – With baby boomers aging out of luxury consumption and millennials only now entering the market, brands need to find creative ways to engage both generations, according to a panel at the Luxury Retail Summit: Holiday Focus 2015.
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","iv":"584fda1a58c0f9b081e289cc49568924","s":"4e3a9a1fa0360171"}
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