Internet
May 2, 2013
By Tricia Carr
NEW YORK – A Four Seasons Hotels and Resorts executive said during the Luxury Roundtable: State of Luxury 2013 conference that marketers need to understand where today’s luxury consumers are engaging and deliver the brand story directly to them.
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","iv":"73a3a33a2dbdeba1f53d98f69479b89f","s":"4a755ac4f7ed3b04"}
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Engagement carries are probably more value than number of social followers but we cannot deny its importance and influence because almost people use social network nowadays