Events/ Causes
January 17, 2014
By Sarah Jones
NEW YORK - Luxury cosmetic brands need to focus on a customer-driven messaging strategy to see results, said a L’Oreal Luxe executive at Luxury FirstLook: Strategy 2014.
{"ct":"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","iv":"09b0a9b4fe6a3cf5ef9e9aa3f47dd49b","s":"4378dd4ba5d5931e"}
Share your thoughts. Click here