Fragrance and personal care
January 20, 2017
Image courtesy of the House of Creed
By Jen King
NEW YORK – Cutting through the noise of the oversaturated fragrance sector can be difficult, but leveraging human connection, storytelling and service lessens the daunting task at hand, says International Cosmetics & Perfumes’ CEO.
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","iv":"54d847a4119f5d5818e8ea09be28a4e6","s":"1357a75a6e741964"}
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