Fragrance and personal care
January 20, 2017
Image courtesy of the House of Creed
By Jen King
NEW YORK – Cutting through the noise of the oversaturated fragrance sector can be difficult, but leveraging human connection, storytelling and service lessens the daunting task at hand, says International Cosmetics & Perfumes’ CEO.
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","iv":"26416f6e38f0353bc4e5bc29a4cabc35","s":"2e9fff047b1067f8"}
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