Fragrance and personal care
January 20, 2017
Image courtesy of the House of Creed
By Jen King
NEW YORK – Cutting through the noise of the oversaturated fragrance sector can be difficult, but leveraging human connection, storytelling and service lessens the daunting task at hand, says International Cosmetics & Perfumes’ CEO.
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","iv":"cd62564a2a494e055976798bf0170b47","s":"c21f3aea6c5c4342"}
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