Marketing
December 21, 2023
The brand's campaign film offers a more contemporary narrative than those before. Image credit: Publicis Luxe
By Amirah Keaton
At the root of an ongoing slowdown, the luxury industry faced a unique combination of macroeconomic threats this year.
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","iv":"beb93480013f5f3df7862ff6c121c010","s":"6152f8a2e30bbb1f"}
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