Luxury Daily
The authority in luxury news.
Feb. 22, 2025
  1. Lamborghini appoints new quality director
  2. TheRealReal closes 2024 with record-high revenues
  3. The future of successful luxury brand collaborations
  4. Shiseido furthers ‘Potential Has No Age’ message
  5. Dolce & Gabbana opens doors to first-ever beauty boutique
  6. Luxury Unfiltered: Debunking the myths of luxury brand storytelling
  7. Off the Cuff: A Q&A with 1508 London's Leo Bertacchini
  8. Veuve Clicquot debuts après-ski activations
  9. In Paris, Louis Vuitton supports École du Louvre students
  10. Luxury Unfiltered: The most important meeting luxury brands should have
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Marketing

Top luxury campaigns of 2024: Christofle, The Match of Good Manners

January 16, 2025

Retailing for $2,420, the main Mood by Christofle set features 24 silver-plated flatware pieces, including six table forks, knives, spoons and teaspoons. French silversmith Christofle used humor to advertise a limited-edition collection resulting from an official partnership with the French Open. Image credit: Christofle

 

By Amirah Keaton

During a year in luxury defined by a worldwide sales downturn, many brands leveraged powerful messages and immersive experiences to assert their relevance and reach.

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  1. Lamborghini appoints new quality director
  2. TheRealReal closes 2024 with record-high revenues
  3. The future of successful luxury brand collaborations
  4. Shiseido furthers ‘Potential Has No Age’ message
  5. Dolce & Gabbana opens doors to first-ever beauty boutique
  6. Luxury Unfiltered: Debunking the myths of luxury brand storytelling
  7. Off the Cuff: A Q&A with 1508 London's Leo Bertacchini
  8. Veuve Clicquot debuts après-ski activations
  9. In Paris, Louis Vuitton supports École du Louvre students
  10. Luxury Unfiltered: The most important meeting luxury brands should have
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