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Feb. 9, 2026
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  6. Dolce & Gabbana debuts Devotion fragrance film
  7. Armani faces $4M fine from Italian Competition Authority
  8. David Yurman selects finalists for inaugural $50K design grant
  9. The rising risk of ‘superfakes’ and strategies to protect luxury brands
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Marketing

Top luxury campaigns of 2025: Rolex, ‘Reach for the Crown’

January 16, 2026

PLACE Swiss watchmaker Rolex released its first-ever docuseries, “Reach for the Crown,” in 2025. Image credit: Rolex

 

By Amirah Keaton

In 2025, luxury brands navigated a landscape defined less by records and more by recalibration.

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  1. Ralph Lauren, Burberry among Lyst Index’s top Q4 risers
  2. Qatar Airways, Art Basel kick off partnership in Doha
  3. Aston Martin loops Breitling in as global watch partner
  4. Secondhand watch market stabilizes in 2025: Chrono24
  5. Ralph Lauren turns to TV to spotlight Olympic fashion
  6. Dolce & Gabbana debuts Devotion fragrance film
  7. Armani faces $4M fine from Italian Competition Authority
  8. David Yurman selects finalists for inaugural $50K design grant
  9. The rising risk of ‘superfakes’ and strategies to protect luxury brands
  10. Lamborghini deploys brand showroom in Egypt
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