Effective from the beginning of June, Patrick Aoun assumes the role, the Swatch Group-owned company citing “personal reasons” as the cause of former chief executive Matthias Breschan’s departure.
As luxury brands increasingly explore the space, nearly two-thirds of U.S. consumers are actively engaging with these digital platforms weekly, according to new findings.
Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.
